One of the major points that companies must consider these days is how to store, sort, and manage the user data they receive. Especially since the implementation of online information regulatory policies such as the General Data Protection Regulation (GDPR) and the California Consumer Protection Act (CCPA), companies must take care to ensure they are managing, storing, and deleting user data in accordance with the applicable regulatory standards. 

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As I discussed in my post Designing Cross-Cultural User Experiences, designers must consider a myriad of points when creating a product that is both accessible and enjoyable for people of multiple countries and cultures around the world. Because different people experience the world through different cultural lenses, it is important to consider how the design of an application is interpreted in different places.

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At Grio, we offer  a wide range of services focused on helping our clients optimize their web presence. One such service is A/B testing. A/B testing, also known as split testing, is a marketing experiment that compares two versions of your content by “splitting” your audience and analyzing which variation performs best. In other words, you create a variant of your content, then show version A to one half of your audience and version B to the other half and analyze the results. 

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Good estimates are extremely important to us at Grio. The process of estimating the time and resources required to complete a project helps us understand a client’s needs, forces us to think through all of the dependencies and tasks, and reveals opportunities to better align our technologies and methods with the client’s interests. More importantly, good estimates build trust — our clients deserve to know exactly what they’re committing to when they hire us for a project, and as we go through the steps of creating an estimate, we’re demonstrating our ability to ask insightful questions and come up with a clear project plan. 

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